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Have you ever spotted catchy job posting phrases that immediately caught your attention?

That’s effective language at work. Catchy job posting headlines hook candidates just as much as the images you have on your career site, or the perks you offer.

Here are 6 examples I found in job postings from Indeed and LinkedIn:

1. “We Want Changemakers!”

Some job seekers prioritize purpose at work over employee benefits or salary. A job posting seeking “changemakers” offers candidates the attractive opportunity to go beyond filling a vacancy. It’s about making an impact during their time in the role

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