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One of the goals of the human resource (HR) department is to source top talent for your company. You can take the business to the next level by acquiring a pool of top performers.
You can achieve this through recruitment marketing with the help of your in-house marketing team. It leverages the power of digital networking platforms to attract new candidates. Recent studies reveal that 79% of job seekers use social media for their job search.
However, it doesn’t mean you can just post job ads online and expect prospective employees to apply. It’s about using content marketing and search
