Employees are one of your biggest assets in recruiting. That’s why the best career sites feature an employee testimonials/branding section.
Did you know:
“Candidates trust the company’s employees 3x more than the company to provide credible information on what it’s like to work there.” – Career Arc
Employee reviews are social proof that helps persuade others who trust your employees more than you.
What type of employee testimonials work best?
But where do you start?
Data from the latest Talent Board North American Candidate Experience Research Report shows the below examples of content candidates prefer.
I’ve highlighted 4 of the top