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First impressions are everything. Employer responses to a review may be the first thing a candidate sees before the recruitment process even starts.
Who Should Respond
Anyone at your company with authority to speak on your behalf, including your CEO, PR and Marketing leaders, or other employees responsible for managing your brand.
5 Things to Remember Don’t Fear the Review
3 Reasons Why Bad Reviews Are Good for Business
They improve company culture They help you focus on best-fit candidates They help you engage with employees
[Related: How to Respond to Negative Glassdoor Reviews]