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The tie between a company’s culture and business outcomes is becoming increasingly apparent. A study by HRWins found that 65% of CEOs feel that strong company culture and people-related issues like gender equality and pay equity – have a direct financial impact on their business.

This means that, rather than viewing company culture as a secondary issue, business leaders are now seeing it as a critical factor for performance. But what’s HR’s role in all of this? Of course, while HR teams are ultimately responsible for driving company culture, the research by HRWins shows that

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