3 Ways to Empower Employees to Answer Candidates’ Questions

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Today’s candidates are seeking out authentic, honest answers to their granular, role-specific and sometimes sensitive questions about potentially working at your company — and employee generated content (EGC) can provide the answers they seek (and trust). It means that unfiltered EGC is no longer an optional recruitment strategy, it’s an essential one. 

While the idea of allowing employees to answer candidates’ questions directly in an unfiltered way may seem a bit scary, the reality is that it’s already happening on review sites like Glassdoor and Indeed, as well as across their personal networks. But without any support or guidance from

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