3 Sources of Data You Need For A Successful Employer Brand Launch

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Chris Fitzner, Appian

Chris Fitzner, Recruitment Marketing Manager, Appian

Hi Rally! My name is Chris Fitzner, I’m the Recruitment Marketing Manager at Appian where under the Employer Brand Team I lead the Recruitment Marketing efforts to attract top talent using a multi channel data driven approach. Making data driven decisions to drive your employer brand and Recruitment Marketing strategies is becoming more important than ever. The labor market has changed drastically in the past year. With predictions of unprecedented economic growth, the shift to the Work Anywhere Workforce and changing candidate expectations,

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