We’re betting the answer lies around the ‘a lot’ / ‘too much’ mark. So why wouldn’t you communicate with candidates via their mobile phones?
Studies show the open rate of a text message is a staggering 98%.* Increasingly, organisations are using text to communicate with their customers by way of sending delivery reminders, feedback surveys or even latest offers and voucher codes.
But what place does texting technology have in recruitment?
Why you should be engaging candidates via text message:
Open and response rates for texts are much higher than those for emails.