When you’re interviewing new marketing professionals, make sure they have these skill sets.
Growing your marketing team is an exciting time. It’s an opportunity to bring on people with new ideas, skills, and opinions on the best ways to market your company’s products or services. But choosing the right people is anything but easy. With all of the new marketing strategies popping up, different candidates will have different ideas about what’s most important to focus on and will probably have different backgrounds. Depending on the candidates’ ages, levels of schooling, or personalities, they may not even have the same