Redesigning Your Jobs Website? How Inbound Recruiting Can Help

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Job seekers have changed dramatically over the past ten years. The problem is, most job websites haven’t changed at all. It used to be that if a candidate wanted to learn more about your company, culture, or team, they had to ask a recruiter. Fast forward to present day and 73% of job seekers start their search on Google (CareerBuilder, 2015). Employers don’t start or control the conversation today, and companies need to act accordingly. That’s why when we redesigned HubSpot’s jobs website, we took an inbound recruiting approach to match our candidate experience to the way people find jobs today. Inbound recruiting

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