People should be at the centre of your digital marketing

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Digital technology is an enabler. It is a tool to help you reach an audience, manage your systems and processes and help you get found to name just a few benefits. Many businesses see digital technology as a solution to all their problems

Through the many conversations I have with businesses I rarely hear the word ‘people’ bought into the conversation. As a lover of digital I understand the many benefits it has but the most important element in digital is people.

There are people behind the screens looking at your website, there are people behind that Facebook page,

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