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Not a Whole “Lotto” Thought Went Into That Decision, United

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You’ve all read about United Airlines replacing bonuses with a lottery and trying to tie it to their Core4 mission to become “known as the most caring airline in a highly-competitive industry”.  It didn’t go over so well.  In fact, it crashed and burned.

The announcement was made public on a Friday, and by the following Tuesday United announced they were “hitting the pause button” on the new rewards program.  This, after a petition was signed by over 1000 supporters and the chairman of the union’s United council met with senior executives.

“Our intention was to introduce a better, more

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