While establishing employee volunteer programs is an obvious way for companies to give back to their communities and build their brands, there’s an additional benefit: volunteer programs are a powerful engagement and retention tool. In fact, when employees feel connected to their company’s giving and volunteering efforts, turnover drops by an average of 57%.
In addition, volunteer programs (along with other philanthropic efforts) can support your recruiting efforts. Research shows that 79% of candidates would prefer to work for a socially responsible company. In 2017, for example, more than half the organizations that made