Job Board Journalist: Competing in a Crowded Market

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Peter Weddle is taking a little time off this week, so we’re reprising one of his more popular columns from earlier this year.

Job boards already face an extremely crowded market, and new sites are coming online by the day. How does a site compete in such a jam-packed environment? Customers have to see a job board as having two defining characteristics. One is a precondition for achieving success; the other is a differentiator which determines its level of success.

Let’s begin with some context. By my count, there are at least 150,000 job boards now in operation worldwide. Wait

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