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HR Reboots Its Personnel Roots

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After spending years automating workforce administration, companies are looking for ways to put the “human” back in human resources.

Organizations are creating concierge positions for HR practitioners to provide individual attention, in some cases going above and beyond what would normally be considered HR work. Some companies are even bringing previously outsourced HR operations back in-house to offer a more personal touch.

And in an ironic twist, more are using technology with human-like characteristics, including artificial intelligence-powered chatbots, to handle employees’ questions and complaints.

“As transactional as HR can be, we have to make sure we keep the human aspect,” said Nicole Roberts,

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