Brand recognition allows potential consumers to recognise who a company is just by looking at the logo, motto or symbol. An easy example is Nike – when we see that tick anywhere, we instantly think sports and understand which brand it is.
If your brand is not recognised yet in the same way – even if it just locally – it’s a good idea to carefully consider what the reason could be. Here are a few ideas on how to boost better brand recognition for your business.
Be memorable for your service
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