It’s easy and feels good to talk about your competition and blame them for the reason your life is a failure. I get destroyed by my competition on a regular basis.
With Sumato Coffee, I study our online competition, follow the clues they leave behind and go for a different angle. With consulting, I study what big consulting firms are doing, then follow their clues and models and go for a different angle. You can make money and add more value this way and I thank my competition for their clues.
Not necessarily a competitor, but I often study Ezra