Have you started using Instagram stories for your employer brand?
If you’re still on the fence between Instagram and Snapchat for live video, consider these points: Instagram is here to stay, and it’s only going to become more powerful. The audience is there and it’s active. Instead of having to switch between apps, you can nurture your audience all in one place on Instagram.
So, if you are trying to decide whether to use Instagram Stories or Snapchat as a mean of recruitment marketing, my vote is Instagram Stories. Sharing all the behind-the-scenes goodness that happens at your company on Instagram